Our History

1880

The García-Quirós brothers open a small haberdashery store in Madrid, on Romanones st. in Madrid

The García-Quirós brothers open a small haberdashery store in Madrid, on Romanones st. in Madrid

1933

The La Palma shirt factory opens

Storefront of Camisas la Palma in 1933

1945

The first men’s suits with the Cortefiel label leave the tailoring Factory

Storefront with first men's suits with Cortefiel label

1960

The company exports to the USA with the Cortefiel brand that is sold in Macy’s and Saks

Cortefiel ad in the USA with Macy's and Saks

1985 FALTA IMG

Launch of Milano, the brand specializing in tailoring

Storefront of Milano

1988

Launch of Springfield, the hallmark of young casual fashion

two youngsters in Springfiel birth announcement

1991

International expansion begins with the opening of stores in Portugal and France

Women 'Secret store France and Portugal international expansion Tendam Group

1992

Acquisition of Pedro del Hierro

Pedro del Hierro picking a pink dress

1993

Launch of Women’secret, with a focus on lingerie and swimwear

Storefront of Women 'Secret at its birth

2000

Women’secret starts to operate online

mannequins in women 'secret store as an omnichannel store

2005

Change in the shareholding that results in the entry of CVC, PAI Partners and Permira

Tienda Grupo Tendam tras entrada de CVC, PAI Partners y Permira

2006

Launch of Springfield Woman

Springfiel store opening women's collection in 2006

2012

All the company’s brands operate 100% online

person paying with mobile phone in Cortefiel omnichannel store

2013

Pedro del Hierro presents its first collection at New York Fashion Week

three models dressed as Pedro del Hierro at New York Fashion Week

2014

The company wins the National Large Fashion Enterprise Award

Queen Letizia Ortiz presenting award to Tendam Group

2017

CVC and PAI Partners acquire 100% of the company

Cortefiel Storefront after purchase of 100% of Grupo Tendam by CVC and PAI Partners

2018

Launch of the new corporate brand Tendam, as head of the company, managing all the different brands. Pedro del Hierro returns to MBFWMadrid

Tendam Group logo for its launch

2019

Tendam acquires the HOSS INTROPIA brand to strengthen its growth strategy

Hoss Intropia logo

2000

Marketplace opening with new reference brands.

1993

High spirit born

High Spirits logo

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