Tendam Global Fashion Retail
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Tendam Global Fashion Retail

Our brands

The Sum that multiplies

Our brands

The Sum that multiplies

News

2018

17

April

Grupo Cortefiel is renamed Tendam

Tendam is the new corporate name that encompasses the Cortefiel, Pedro del Hierro, Women’secret, Springfield and Fifty retail brands

Tendam allows Grupo Cortefiel to grow as a company and enhances its value as an organisation specialised in operating brands in the premium mass market segment

2018

22

February

Marc Calabia Is Appointed Managing Director Of Springfield

Marc Calabia has over 20 years’ experience in senior management roles in the sector and will lead the future development of the company’s youngest, most urban brand.

2018

06

February

Grupo Cortefiel improves adjusted EBITDA by 81,7% to reach 111 million euros

Total income stood at 810.3 million euros, up by almost 4%

2018

31

January

Women’secret opens a store in Catania

A new space in Sicily ads to a year of international expansion for the brand.

2018

11

January

Tendam Hires Pedro Esquivias as Chief Customer Oficcer

The Chief Customer Officer, a newly created position within the Group, will sit on the Management Committee and reporting to the CEO.

2018

02

January

Cortefiel Brand continues its expansion with new opening in Latin America, Middel East an North America

The brand expands through Algeria, Lebanon, Jordan, Pakistan, Chile, Peru and Guatemala

2017

20

December

Grupo Cortefiel reinforces its presence in Cuba and Costa Rica

The Spanish textile group is growing in the Caribbean with these new openings

2017

14

December

Women’secret opens a store in Paris

Women’secret opens its fifth store in France on Rue de Passy in the fashionable 16th arrondissment

2017

03

November

Women’secret dazzed last night at the Women´secret Night with Elsa Pataky and a spectacular fashion show

Elsa Pataky, image of the firm for the fourth consecutive year, attended the highly anticipated Women’secret Night, presented by model Juan Betancourt.

2017

20

October

Eva González and José Coronado protagonize Cortefiel’s campaign “Algo que compartir”

Cortefiel, a Spanish fashion brand since 1945, has presented its campaign for this Fall-Winter 2017 season: ‘Algo que compartir’ (‘Something to share’).

2017

11

October

Miguel ángel Silvestre and Andrea Molina present Springfield’s new winter campaign

For this new winter campaign called A Common Life, SPRINGFIELD has revealed a fashion film in which Miguel Ángel Silvestre’s most personal side is shown

2017

04

October

Women’secret and Dexeus Mujer, united in the fight against breast cancer

The solidarity initiative “COSAS QUE SÍ IMPORTAN” (THINGS THAT DO MATTER) presents a collection of underwear and swimwear aimed at women with breast cancer

2017

20

September

Elsa Pataky protagonizes Women’secret’ s new film noir

This morning Women’secret held a press conference introducing Elsa Pataky as the protagonist, for the fourth consecutive year, of its Fall-Winter 2017 campaign.

2017

19

September

Women’secret opens a store in Lyon

Grupo Cortefiel launches a new Women’secret store in France with a nearly 200-square-metre space on the centrally located street 9 Président Carnot in Lyon.

2017

21

August

Springfield inaugurates Three Points of Sale in Slovenia

Grupo Cortefiel is inaugurating two Springfield corners for men and women in Slovenia’s capital, Ljubljana, and another Springfield store in the coastal city of Koper.

2017

18

July

Now you can pay securely and easily using your phone in all Grupo Cortefiel stores with the Android Pay app

Grupo Cortefiel has incorporated payments using your smartphone in all of its five chains in Spain through the Android Pay app.

2017

22

June

Cortefiel and Pedro del Hierro open new stores in Russia

The brand Pedro del Hierro starts its commercial activity in the country

2017

26

May

Grupo Cortefiel lands in Havana with the opening of its first Women’secret store in Cuba

Women’secret celebrates the opening of its first establishment in Cuba at the Gran Hotel Manzana Kempinski, a premier 5-star hotel located in Havana’s historic district.

2017

06

April

Ramón Amorós, new Director General of Human Resources for Grupo Cortefiel

Ramón Amorós will join Grupo Cortefiel in late April as Director General of Human Resources.

2017

13

February

Grupo Cortefiel announces the appointment of a new Fifty Factory General Manager

Raúl Ramírez Hidalgo, new Fifty Factory general manager

2017

06

February

Marie Castellvi-Dépéé, appointed Cortefiel and Pedro del Hierro General Manager

Grupo Cortefiel is pleased to announce the appointment of Marie Castellvi-Dépée as Cortefiel and Pedro del Hierro General Manager. 

2017

29

January

Grupo Cortefiel donates more than €131,000 to the four beneficiaries of the 2016 ‘Get Involved’ Project

The ‘Get Involved’ project’s latest effort was its second most successful fundraising ever, raising a grand total of €131,353 which will go towards four charitable projects.

2016

09

December

Grupo Cortefiel signs an ambitious expansion agreement in India

Tendam signed yesterday an expansion agreement with Tablez Retail Group to bring two of its brands, Springfield – a youth-oriented casual fashion brand and Women’secret – an innerwear, swimwear and sleepwear brand, to India and Sri Lanka in a gala ceremony held at the Shangri-La Hotel in Bengaluru.

2016

04

October

Eva Romeo, Women’secret General Director

Eva has stood up for creating high performance commercial teams with an important identification with the brand, contributing to get the current leading position in the domestic market as well as the important growth in the international one where it is present in more than 70 countries.

2016

03

October

Replacement at Grupo Cortefiel new Group Finance Director

Marcos Gómez has leaded the corporate and financial processes taken by the company during the last decade and will continue cooperating directly with the Board of Directors outside of the executive line.

2016

31

August

Jaume Miquel new Chief Executive Officer

Jaume until now held the Managing position for Cortefiel

2016

22

June

Springfield launches a new campaign targeting the millennials

Mario Casas and Úrsula Corberó: the ambassadors of the new campaign star the new fashion films that will launch Springfield’s summer big wave.

2016

04

April

Women’secret presents their first boat movie starring Blanca Suárez

Women’secret continued to innovate with its campaigns, this time opting for a cutting-edge format: a Boat Movie.

2016

04

February

The “Involved” initiative hits the figure of €1 million raised for solidarity projects on its X Anniversary

This initiative, which began in 2005, seeks to help non-profit foundations by donating funds raised in charity markets from selling garments from the current or previous seasons


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